Sales Enhancement

The timeline for results depends on several factors: the current state of your marketing, business type, niche competitiveness, and seasonality. Typically, the first improvements are visible within 2-4 weeks after launching optimized campaigns. Significant sales growth (20% or more) is usually achieved within 2-3 months of systematic work. For new projects or when entering new markets, the timeframes may be longer as it takes time to collect data and test different approaches.

The optimal advertising budget depends on your niche, competition, product margins, and target growth indicators. For most projects, the minimum monthly advertising budget starts from 2000 euros, plus the cost of our campaign management. For highly competitive niches, the recommended budget is higher. It's important to understand that we always aim for positive ROI: every euro invested in advertising should bring more profit. Before starting work, we conduct an analysis and suggest an optimal budget to achieve your business goals, as well as forecast the expected return on investment.

To increase average order value, we apply a set of proven tactics: 1) Development and promotion of profitable product bundles or service packages; 2) Implementation of up-sell (offering a more expensive version of the product) and cross-sell (offering additional products) systems based on user behavior analysis; 3) Customer segmentation and personalized offers based on their previous purchases and interests; 4) Optimization of product pages and cart pages to increase conversion to more expensive items; 5) Development and promotion of special offers that encourage purchases for a larger amount (e.g., free shipping for orders above a certain amount). The specific set of strategies is selected individually depending on your business specifics.

Yes, our sales enhancement strategies are successfully applied to both B2C and B2B companies. In the B2B segment, we take into account the longer sales cycle and multi-level decision-making process. For B2B companies, we often focus on generating quality leads and their qualification, as well as nurturing strategies and building relationships with potential customers. We use specialized channels effective for B2B, such as LinkedIn Ads, targeted advertising in professional communities, content marketing, and email marketing. Our strategy for B2B is built on a clear understanding of the customer journey and creating value propositions for each stage of the sales funnel.

We develop a comprehensive tracking and analysis system for each project. It includes: 1) Setup of end-to-end analytics to track the customer journey from first contact to purchase and repeat sales; 2) Implementation of Google Analytics 4 with setting up goals and events reflecting key stages of the sales funnel; 3) Integration with your CRM system to track lead quality and conversion to sales; 4) Setup of dashboards with key indicators: traffic, conversion, customer acquisition cost (CAC), average order value, ROAS, ROI; 5) Regular reports with detailed analysis of the effectiveness of each channel and campaign. This approach allows us not only to demonstrate specific results of our work but also quickly identify opportunities for optimization and improvement of the strategy.